Category: BRANDS
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#Interview avec Carine Negroni: “De l’évolution du brand content chez Leroy Merlin aux Nouveaux Récits”
Carine Negroni a été directrice de la communication de Nature & Découvertes pendant 10 ans avant de devenir la directrice éditoriale de Leroy Merlin fin 2012.
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#Interview with Spuerkeess’ Lisa Wells: “We want to remain the most loved brand in banking”
Chatting with Lisa Wells, vice president and head of marketing of Spuerkeess about her leadership approach, the brand and its evolution through time.
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Prince’s Love Symbol – #Muses #Brands
Diving into the meanings behind Prince’s Love Symbol logo initally designed to free him from his Warner Brothers record.
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KidSuper’s creative freedom – Brands #Muses
Discovering the story behind the fashion brand Kidsuper’s naming and unique creative world.
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100 Thieves : the gamers’ influence model – #Brands
What’s crazy about e-sports athletes coming together to build a brand ? They already come with a community.
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Lemonade, the Gen Z favorite trustworthy insurance – #Brands
Lemonade became a GenZ-favorite in the insurance industry. Here is why.
